Buttondown is the easiest way to start and grow your newsletter.

Okay, that's a lofty and nice-sounding mission, but what does it mean in practice?

In a nutshell, Buttondown lets you do a handful of things really well:

  • Build your list of subscribers (via embeds, hosted pages, API integrations, and more) and imbue them with interesting data
  • Host your archives without the hassle of setting up a separate blog or website
  • Send out clean, minimal emails with extremely high engagement rates

Where do I get started?

If you're a complete novice to the whole newsletter game, I'd recommend kicking things off by reading the entire Getting started section, starting with Registration & setup. By the end of that section, you'll be well-equipped to grow your newsletter.

If you're coming from a different newsletter provider or ESP and are ready to rock, check out the guide to importing your data: this will point you in the right direction to set up shop.

If you're a programmer interested in messing around with the API, check out the API reference's introduction.